Privacy Policy

Last updated: March 26, 2026

1. Introduction 2. Information We Collect 3. How We Use Your Information 4. AI and Automated Processing 5. Third-Party Platform Data 6. Data Storage, Security, and Transfers 7. Data Retention 8. Data Sharing 9. Your Rights 10. Data Deletion 11. Cookies and Tracking 12. Children's Privacy 13. Data Breach Notification 14. Changes to This Policy 15. Contact

1. Introduction

DigiShift Consulting LLC ("DigiShift," "we," "us," "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services, including the DigiShift Media Manager platform, our websites, and related tools (collectively, the "Services").

By using our Services, you consent to the data practices described in this policy. If you do not agree with this policy, please do not use our Services.

2. Information We Collect

2.1 Information You Provide

Account information: Name, email address, company name, and contact details provided during registration or through our contact form
Content: Scripts, media files, metadata, and other content you create or upload through our platform
Platform credentials: OAuth tokens and account identifiers for connected services (YouTube, TikTok, Instagram). We never store your platform passwords.
Communications: Messages sent through our contact form, support channels, or Telegram interface
Payment information: Billing details processed through third-party payment processors (we do not store credit card numbers)

2.2 Information Collected Automatically

Usage data: API calls, content pipeline metrics, feature usage patterns
Performance data: Content performance metrics from connected platforms (views, engagement, revenue) used to optimize our Services
Log data: IP addresses, browser type, timestamps, referring URLs, and pages visited
Device information: Operating system, device type, and screen resolution

2.3 Information from Third-Party Platforms

When you connect your YouTube, TikTok, or Instagram accounts, we receive:

Account/channel identifiers and profile information
Content performance metrics (views, likes, comments, shares, watch time)
Revenue and monetization data (where authorized)
Audience demographic data (aggregate, not individual)

3. How We Use Your Information

Purpose	Legal Basis
Provide, maintain, and improve our Services	Contract performance
Process and publish content to connected platforms on your behalf	Contract performance
Generate analytics, performance reports, and content optimization recommendations	Legitimate interest
AI-assisted content generation (scripts, metadata, thumbnails)	Contract performance
Communicate about your account, updates, and support requests	Contract performance
Ensure security, detect fraud, and prevent abuse	Legitimate interest
Comply with legal obligations	Legal obligation
Improve our AI models and content optimization algorithms using aggregated, de-identified data	Legitimate interest

4. AI and Automated Processing

Our Services use artificial intelligence and automated processing for:

Content generation: AI models generate scripts, video metadata, thumbnail designs, and content recommendations
Content optimization: A/B testing and performance analysis to improve content quality
Scheduling: Automated determination of optimal publishing times and content pacing

AI-generated content is produced by third-party AI providers (Google Gemini, Anthropic Claude). Your content prompts may be processed by these providers subject to their respective privacy policies. We do not send your personal information to AI providers; only content-related data necessary for generation.

5. Third-Party Platform Data

When you connect your platform accounts, we access only the data necessary to provide our Services. Specifically:

5.1 YouTube (Google)

We use the YouTube Data API v3 to upload videos, manage metadata, and retrieve analytics. Our use of YouTube data is governed by Google's Privacy Policy. You can revoke access at any time via Google Security Settings.

5.2 TikTok

We use TikTok's Content Posting API to publish video content. Our use of TikTok data is governed by TikTok's Privacy Policy. You can revoke access through TikTok's app settings.

5.3 Instagram (Meta)

We use the Instagram API with Instagram Login to publish Reels and manage content. Our use of Instagram data is governed by Meta's Privacy Policy. You can revoke access through Instagram's connected apps settings.

We do not sell, rent, or share your platform data with any third parties beyond what is necessary to provide the Services.

6. Data Storage, Security, and Transfers

6.1 Storage

Your data is stored on secure servers located in Falkenstein, Germany (EU) and Backblaze B2 cloud storage in the United States. Media files are replicated across multiple regions for redundancy. Database backups are performed daily and encrypted.

6.2 Security Measures

We implement industry-standard security measures including:

TLS 1.2/1.3 encryption for all data in transit
Encrypted storage for credentials and sensitive data
Access controls and principle of least privilege
Regular security audits and vulnerability assessments
Automated daily backups with cross-region replication

No method of transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6.3 International Data Transfers

Your data may be transferred between the European Union (server infrastructure) and the United States (cloud storage, AI providers, platform APIs). These transfers are conducted in compliance with applicable data protection laws, including the use of Standard Contractual Clauses where required by GDPR.

7. Data Retention

Account data: Retained for as long as your account is active
Content and media: Retained until you delete it or your account is terminated
Performance analytics: Retained in aggregated form to improve our Services
Log data: Retained for 90 days for security and debugging purposes
Backup data: Database backups retained for 8 days; media backups retained indefinitely unless deletion is requested

Upon account termination, we will delete your personal information within 90 days, except where retention is required by law or legitimate business purposes (e.g., fraud prevention, dispute resolution).

We do not sell your personal information. We may share information with:

Service providers: Cloud hosting (Hetzner, Backblaze), AI providers (Google, Anthropic), and other services necessary to operate. These providers process data only on our behalf and are bound by data processing agreements.
Platform APIs: Content, metadata, and authorized account data shared with YouTube, TikTok, and Instagram as necessary to publish and manage content you've authorized.
Legal requirements: When required by law, regulation, subpoena, court order, or legal process.
Business transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred. We will provide notice before your information becomes subject to a different privacy policy.

9. Your Rights

9.1 General Rights

Regardless of your location, you have the right to:

Access: Request a copy of the personal information we hold about you
Correction: Request correction of inaccurate or incomplete information
Deletion: Request deletion of your personal information
Portability: Request your data in a structured, machine-readable format
Revoke platform access: Disconnect any connected platform account at any time

To exercise these rights, contact us at info@digishiftconsulting.com or use our contact form. We will respond within 30 days.

9.2 European Economic Area (GDPR)

If you are located in the EEA, you have additional rights under the General Data Protection Regulation:

Right to restrict processing of your personal data
Right to object to processing based on legitimate interests
Right to withdraw consent at any time (without affecting prior processing)
Right to lodge a complaint with your local data protection authority

Our legal bases for processing are: contract performance, legitimate interest, and consent, as detailed in Section 3.

9.3 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act and California Privacy Rights Act:

Right to know: You may request disclosure of the categories and specific pieces of personal information we have collected about you
Right to delete: You may request deletion of your personal information, subject to certain exceptions
Right to opt-out of sale: We do not sell your personal information. If this changes, we will provide a "Do Not Sell My Personal Information" link.
Right to non-discrimination: We will not discriminate against you for exercising your privacy rights

Categories of personal information collected in the past 12 months: Identifiers (name, email), internet activity (usage data, log data), professional information (company name), and content you provide. We do not collect sensitive personal information as defined by the CPRA.

10. Data Deletion

You may request deletion of your data at any time by:

Emailing info@digishiftconsulting.com with the subject "Data Deletion Request"
Using our contact form and selecting the appropriate option

Upon receiving a verified deletion request, we will:

Delete your account and personal information within 30 days
Delete your content and media files from active storage within 30 days
Remove your data from backups within 90 days
Revoke all connected platform tokens
Confirm deletion via email

We may retain certain data where required by law or for legitimate purposes such as fraud prevention or resolving disputes.

11. Cookies and Tracking

Our website uses:

Essential cookies: Required for basic site functionality (session management)
reCAPTCHA cookies: Google reCAPTCHA on our contact form sets cookies to verify human visitors. These are governed by Google's Privacy Policy.

We do not use advertising cookies, tracking pixels, or third-party analytics. We do not participate in cross-site tracking or behavioral advertising.

12. Children's Privacy

Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly. If you believe we have inadvertently collected information from a child, please contact us immediately.

13. Data Breach Notification

In the event of a data breach that affects your personal information, we will:

Notify affected users within 72 hours of becoming aware of the breach (as required by GDPR)
Provide details of the breach, the data affected, and steps we are taking to address it
Notify relevant data protection authorities where required by law
Offer guidance on steps you can take to protect yourself

14. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the revised policy on this page with an updated "Last updated" date and, where practicable, by email. Your continued use of our Services after the effective date constitutes acceptance. We encourage you to review this policy periodically.

15. Contact

For privacy-related inquiries, data requests, or concerns, contact us at:

DigiShift Consulting LLC
Email: info@digishiftconsulting.com
Web: digishiftconsulting.com/contact

For EU data protection inquiries, you may also contact your local supervisory authority.